As a marketing leader, data-driven management is essential to mobilize, motivate, and optimize your team. Equip yourself with actionable strategies, technology recommendations, and budgeting trends in TrackMaven’s 2017 Marketing Leadership Survey.
We surveyed over 200 marketing executives from 19 different industries to understand everything from how today’s best marketing teams prove ROI to how they compensate their staff.
Read this report to learn:
- The top marketing goals and objectives of today’s marketing leaders, including priorities for social media, demand generation, brand awareness, and more.
- How leaders prove marketing ROI, including the biggest challenges and discrepancies in ROI data and the metrics they use to prove their impact.
- A leadership perspective on which tools and technologies marketers find most important for measuring performance.
Read the full results and recommendations, and see how your organization compares.
Download your free copy now!